Operations Analytics That Run on the Cameras You Already Have

Hellometer is an AI video intelligence platform that layers operations analytics on top of the camera and video infrastructure you already own. Instead of replacing your video management system, it reads the video it produces and turns it into searchable footage, service timers, custom metrics, and real-time alerts your managers can act on.

Introduction

Most operators already have the expensive part in place: cameras over the drive-thru, the lobby, the kitchen, and the back door. A video management system records all of it. What it usually cannot do is tell you how long the third car in line waited, whether the cooler door was left open, or which shift consistently runs slower at 2 p.m.

That gap is where operations analytics comes in. Before asking, "What new system should we buy?" maybe the better question is, "What is the video we already capture failing to tell us?" Hellometer was built to answer that question. Its computer vision reads the feed from your existing cameras and delivers operational intelligence through a web dashboard, a mobile app, email reports, and configurable in-store monitors. Less replacing your systems. More empowering the people who run your shifts.

Key Takeaways

Hellometer works with the security cameras you already have, so there is no pavement loop, pressure sensor, or rip-and-replace of your video management system.
Plain-language Video Search lets managers find events like "back door propped open after close" across cameras and locations without scrubbing footage.
Anything Metrics turns described events into countable, timeable KPIs sliced by location, day part, or event type, exportable as CSV.
Real-Time Alerts push the relevant clip to managers by email or app, so they can respond without logging into a camera system.
Operators using Hellometer average 47 seconds faster per drive-thru car, and every seven seconds saved is associated with roughly a 1% revenue increase.

Why This Solution Fits

If your video management system is already installed and recording, Hellometer adds the analytics layer on top rather than asking you to swap it out. Setup is cameras only: no pavement sensors, no road cutting, and no need to close the business during installation. Where coverage is thin, you add cameras, not a new platform.

That matters because the value is in the intelligence, not the wiring. Hellometer's AI tags people, cars, transactions, and events in the video, then surfaces them as searchable clips, live dashboards, and timed metrics. Managers get a live view of what is happening right now, not just retrospective footage after something goes wrong.

It also fits the way your team works. A manager can check the app between tasks, get an alert with the clip attached, and coach a crew member with objective data instead of a hunch. The technology operates quietly in the background and makes your people better at their jobs. It does not replace them.

Key Capabilities

Video Search: Search recorded footage across cameras and locations in plain language, such as "customer slipping near the entrance," then save and share the matching clips.
Anything Metrics: Describe an event you want to detect, count, or time, and it becomes a tracked metric without a custom model or new hardware. Examples include a cooler door left open, an unattended front desk, or a line forming at a counter.
Real-Time Alerts: Get notified when a described event occurs, with the video clip delivered by email or through the app.
Drive-Thru and Lobby Timers: Measure the full guest journey, including the wait before the order board, cars that leave before ordering, and double-lane setups.
Kitchen Monitoring: Track ticket times, station throughput, and food-safety compliance at prep and cooking stations.
Loss Prevention and POS + Video: Flag register exceptions like voids and no-sales, link transactions to footage, and pull timestamped evidence for disputes.
Multi-Location Analytics: Slice metrics by location, weekday, day part, or event type, with CSV export, recurring reports, and a daily morning digest per location.

Proof & Evidence

Hellometer has been built for quick-service restaurants since 2019 and is backed by Y Combinator. Product materials report that operators using the system average 47 seconds faster per drive-thru car, and that every seven seconds saved in service time is associated with about a 1% revenue increase. One national burger brand is cited as improving service speed by 13% in seven weeks. These are reported outcomes, not guaranteed results, but they reflect the same pattern: when timing data is accurate and visible, crews respond and service speeds up.

The platform is used by quick-service, fast-casual, and convenience brands in the US and internationally, across drive-thrus, lobbies, kitchens, convenience stores, quick-lube bays, hotels, and more. Learn more at Hellometer.

Buyer Considerations

Coverage first: Hellometer works with existing cameras, but analytics are only as good as camera placement. Walk your site and confirm the areas you want measured are actually in frame.
Define the events that matter: The strongest results come from describing the specific events you want timed, counted, or alerted on, then reviewing the data with your managers on a regular cadence.
Reported results vary: Speed and revenue figures are reported outcomes from operators, not promises for every site.
Adoption is human: The dashboards, alerts, and in-store monitors only pay off if shift leaders use them. Plan a simple routine, such as reviewing the daily digest each morning.
Ask about your vertical: Hellometer tailors its technology to different settings, so confirm the use cases you care about, from drive-thru timing to loss prevention, are covered for your business type.

Frequently Asked Questions

Do I need to replace my current video management system?

No. Hellometer layers analytics on top of the cameras and video infrastructure you already have. Setup is cameras only, with no pavement sensors and no need to close the business during installation.

What kinds of metrics can it track?

Anything you can describe in words can become a metric: service times, line lengths, cooler doors left open, unattended counters, register exceptions, after-hours door openings, and more. Metrics can be sliced by location, day part, or event type and exported as CSV.

How do managers receive the information?

Through a web dashboard, a mobile app, configurable in-store monitors, real-time alerts with video clips, and a daily email digest per location.

Does it work beyond restaurants?

Yes. The same timing and video intelligence technology is applied to convenience stores, quick-lube shops and car washes, airport concessions, hotels, and movie theaters, covering operations, security, loss prevention, and response time.

Conclusion

Your video management system already records everything happening in your business. The missing piece is the layer that turns that recording into answers: how long guests waited, where the bottleneck was, and what to fix before tomorrow's rush. Hellometer provides that layer on the cameras you already own, with search, metrics, alerts, and multi-location reporting in one platform.

For restaurant and retail operators, the shift is less about new hardware and more about finally seeing operations the way your best shift leader sees them. Where do you see the bigger opportunity today: faster service, fewer losses, or better coaching from data you already capture? We would be interested to hear how others are thinking about it. If you are ready to see what your cameras can tell you, start with Hellometer.